Recently, in order to implement strategic deployment of “National Poverty Alleviation Strategy” during the "14th Five-Year Plan" period, CCTEG Xi'an Research Institute directed purchased 367,000 yuan‘s agricultural and sideline products such as soybean products and rice from Shouxian County, the target assist poverty alleviation country of the group. And simultaneously carried out activities such as sale of Shouxian special agricultural products in the company's supermarket. Through in-depth development of consumer assistance, CCTEG Xi’an Research Institute promotes formation atmosphere “everyone participates in consumption assistance, everyone supports consumption assistance, and everyone promotes consumption assistance”, expands the popularity and sales of agricultural and sideline products in the assistance county, and drives local farmers' income continues to increase. The measures are to consolidate and expand the results of poverty alleviation and help the revitalization of the rural areas, demonstrating the responsibility of the enterpris.